WOOCOMMERCE AGENCY

WooCommerce – the shop system for WordPress

WooCommerce is software for realizing online shops. The software is an extension for the content management system WordPress. This interaction offers a number of advantages over other shop systems. Thanks to WordPress, your products can also be promoted via special product pages or via the integrated blog. With this ideal addition, the products listed in WooCommerce are also presented and optimally set up for Google.

WooCommerce is one of the most successful e-commerce systems worldwide. WooCommerce is used on more than 19% of all websites globally that BuiltWith evaluated in 2021, including sites that do not use e-commerce. The shop system is used by more than 3 million websites around the world. In Germany, the WooCommerce market share for e-commerce plugins is currently 88%. Shopify, Joomla and Wix follow at a considerable distance, with market shares between 3.0 and 6.0 percent (as of January 2022).

Compliance with the legal framework

WooCommerce offers the appropriate legal framework for every country worldwide. Shop operators in Germany usually use the popular plugins “WooCommerce Germanized” or “GermanMarket from MarketPress”. With these extensions, all German legal bases are complied with.

WooCommerce is suitable for all types of products

With WooCommerce, all kinds of physical products can be marketed. In addition, digital content can also be distributed via the online shop. If distribution is not permitted in individual countries, individual products or product groups in the respective country may be excluded. With the integrated Geo Location Service, the customer’s location and place of order can be determined, which automatically calculates the correct tax rate of the customers.

Your customer data from the shop system remain with you

Do you use a hosting-based shop system that handles the online business for you? In most cases, in such distribution systems, the ownership rights of the generated customer data are ceded to the manufacturers of the shop systems. As a shop operator, you will lose the rights to your customer data. With WooCommerce’s online shop system, all data stays with you. This makes you independent and allows you to use the data for your own marketing measures and evaluations. All data is encrypted and stored securely in WooCommerce.

Advantages of the shop system WooCommerce

WooCommerce is very widely used and has a large developer community. There is a very active community that is constantly working on various improvements. Thanks to its widespread use, many developers and agencies are able to take over the maintenance and support of the system without any problems.

WooCommerce’s software is completely free of charge and, thanks to thousands of extensions and additional plugins, can be used flexibly and tailored to your needs. This makes the shop system suitable for almost any application. The source code of WooCommerce is open to everyone, so developers can make any kind of customizations in terms of functionality and also visual appearance. So you are not bound to a rigid system of a single Shopware provider.

Another great advantage of WooCommerce is the simple integration of search engine optimization (SEO) through the connection to WordPress.